Effective Territory and Business Development Mapping for Sales and Marketing Professionals

Date: September 15 - 16, 2011

Time: 8:30 AM to 5:30 PM

Venue: ASTORIA PLAZA, Ortigas Center, Pasig City

Workshop Description:

An interactive seminar-workshop that integrates the knowledge of customers, trading area, marketing mix, fundamentals, principles and trends in the scope of marketing, sales and territory management.

Workshop Objectives:

At the end of the seminar-workshop, participants would be able to;

1) understand the discipline of territory management.

2) understand the essence of business development in territory management.

3) maximize the strength of target marketing from better territory mapping and management.

Workshop Outline:

Transformational Definition Of Marketing And Sales

•Understanding The Marketing Framework And Territory Management

•Changing Territory Management Process

•Understanding The Dynamics Of Territory Management

•Spotting Opportunities In Business Development

•Need For Performance Measurements In Territory Management

•Marketing Intelligence And Maximizing Its Use :Territory Management

•Strategies For Better Understanding The Territory

•Tactics To Support The Strategies In Territory Management

•Understanding Market Segmentation And Their Peculiarities

•Transition From Territory Management To Account Management

•A Transforming Perspective On Target Marketing

•Creating Territory Plans And Activities

•Measuring The Territory Market Share Potentials And Rewards

•Recap Of Learning : Assimilation

Reserve your seats NOW and SAVE P3,000

(pay on or before August 15, 2011)!

Learning Investment for the 2-Day Seminar Workshop:

Super Saver Rate : P 8,948 + VAT (Pay on or before August 15, 2011)

Early Bird Rate : P 10,448 + VAT (Pay on or before August 31, 2011)

Regular Rate : P 11,948 + VAT (Starting September 1, 2011)

LEARNING INVESTMENT INCLUDES: A "Fun-filled" Learning Experience, complete with Learning Manuals/Hand-outs, Certificates, Freebies and FREE Parking!! plus Breakfast, Sumptuous Buffet Lunch & Snacks!

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FOR MORE INFORMATION AND FOR EARLY REGISTRATION CALL US AT

ARIVA! Events Management, Inc.

895-8058 / 895-9527 / 890-9651

Call/Text: 0917-3257870 Duo #: 022114363

Email: SuccessSeminars@ Ariva.com.ph