February 2012 |
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Workshop Description:
An interactive workshop that integrates the knowledge of customers, trading area, marketing mix, fundamentals, principles and trends in the scope of marketing, sales and territory management.
Workshop Objectives: at the end of the workshop, participants would be able to;
1) understand the discipline of territory management.
2) understand the essence of business development in territory management.
3) maximize the strength of target marketing from better territory mapping and management.
Workshop Outline:
• Transformational Definition Of Marketing And Sales
• Understanding The Marketing Framework And Territory Management
• Changing Territory Management Process
• Understanding The Dynamics Of Territory Management
• Spotting Opportunities In Business Development
• Need For Performance Measurements In Territory Management
• Marketing Intelligence And Maximizing Its Use :Territory Management
• Strategies For Better Understanding The Territory
• Tactics To Support The Strategies In Territory Management
• Understanding Market Segmentation And Their Peculiarities
• Transition From Territory Management To Account Management
• A Transforming Perspective On Target Marketing
• Creating Territory Plans And Activities
• Measuring The Territory Market Share Potentials And Rewards
• Recap Of Learning : Assimilation
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Reserve your seats NOW and SAVE P3,000 (prior to July 1, 2010)!
Learning Investment for the 2-Day Seminar-Workshop:
Super Saver Rate : P 8,448 + VAT (Pay on or before July 1, 2010)
Early Bird Rate : P 9,948 + VAT (Pay on or before July 11, 2010)
Regular Rate : P 11,448 + VAT (Starting July 12, 2010)
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MAKE YOUR RESERVATION NOW! CALL US AT
ARIVA! Seminar & Convention Organizers
895-8058 / 895-9527 / 890-9651
Call/Text: 0917-3257870
Email: SuccessSeminars@Ariva.com.ph
R E G I S T E R O N L I N E: www.Ariva.com.ph
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